the gap between does strategic music consulting. The company name says it all: the gap between bridges the emotional gap between product and consumer by means of music. It can be this simple even in a complex and highly specialized field.

Having a common affinity with marketing and a shared standpoint about the value of good design for a company the collaboration between the gap between and Operation Butterfly proved a lot of fun with an effective branding output. The design is faithful to the concept in every detail and in the realisation no compromises were made. Working with Jan Thomas from the gap between was at every moment of the project a pleasure and inspiring. Visit their website to learn more about what music can do.

To create a bing bang at company launch we developped a mailing with a poster as its hero. Music, media and marketing in the mix – interesting and relevant numbers from 2009. Find out more about the poster here.

Productionwise we had once again excellent support of Bölling in Bad Soden (boelling.com/de) who didn’t get tired thriving for the perfect result. Our requests were not on the easy side so it was nice to see them not loosing their good mood. Every single business card was checked on quality. I think they were happy when everything was done…